We’re here to back Australian businesses
Our Help Hub and Backing Business magazine feature some of Australia’s most innovative businesses, industry experts and education to help your business start, grow and succeed.
Read the latest edition of Backing Business magazine!
Download the latest edition of our Backing Business magazine, for customer stories, straight from the shop floor. Hear from real business owners who scaled their business through innovation, and get EOFY advice from experts.
What’s inside Backing Business magazine
Practical guidance and tools
Each edition packages simple, how‑to content for business owners: whether its cash flow fundamentals, EOFY planning, checklists, or templates, we’ve got you covered. We aim to help you feel well-equipped in your business journey, with our partners (like MYOB) bringing even more expertise to the table.
Real customer stories
We’re passionate about spotlighting the stories of our customers from all over Australia, and from all kinds of industries. From startups to more seasoned owners, every edition features a mix of founders who all share a passion for what they do.
Expert insight and business trends
Each edition includes commentary from industry experts and data-led guidance, breaking down what’s ahead for Australian businesses. You’ll find an easy-to-understand analysis of market shifts and practical takeaways to help you stay ahead of seasonal change.
Backing Business Magazine – Snoot Style
Hear from Katy, owner of Snoot Style, about how a lightbulb moment led to the creation of stylish, sustainable dog clothes.
Discover previous editions of Backing Business magazine
Backing Business Summer 2025: Grassroots
Read our summer edition for seasonal takes and advice from cash flow experts. Featuring stories from customers who grew with the help of a little Westpac.
Backing Business Autumn 2025: Cashflow
Read our first ever edition for tips on managing cash flow and navigating tax time.
Help for your business when you need it most
Rising fuel costs, supply pressures and global uncertainty are putting real strain on cash flow and confidence. If you’re feeling the impact, our new Rapid Response team are here to help.
Helping your business in the big and small moments
Payday Super
Payday Super is an Australian Government reform that changes when superannuation must be paid. Learn what Payday Super means for your business, how Westpac can help, and how to get ready for 1 July 2026.
Starting a business
Ready to start your own business? Whether you're writing a business plan, setting up your business banking or hiring a new employee, we have some handy guides that may help.
Running your business
Looking for tips to help run your business? Whether you need insurance or fraud protection solutions, or simply some ideas for enhancing day-to-day operations, we're here to help.
Managing your cash flow
Need help with managing your cash flow? From cash flow management and stock control to managing costs and tracking transactions, we’re here to help.
Business banking for your industry
Why brick and mortar stores are still an important part of retail
COVID-19 has changed the retail experience. Retailers must align brick and mortar stores with social media and e-commerce to suit consumers’ new shopping habits.
How Simone Tully built an organic beef business from the bush
Hear how one woman in agriculture Simone Tully built a global export business from the bush to supply the world with organic Australian beef.
Tips and education to help your business
From side hustle to scalable business: donut queen Kate Williams shares her story
With most of Australia in lockdown, it could be time to turn your side hustle into an actual business. Nodo Donuts founder Kate Williams shares her tips for doing it successfully.
Helping your business grow
