QUARTER LIFE: Pop-up peak?
Do you have a favourite place to eat? A go-to clothing store?
Well you need to just snap right out of that sentimentality because brick and mortar is in decline. Or at least the traditional kind anyway as we shop online and at fleeting “pop-ups”.
Ever since they first made an appearance, they’ve continued to pop up left, right and centre (and inside other stores for that matter) and wheel-based food is now a thing. Don’t blink, you’ll probably miss it as shown by one of the latest.
Good Fat Café, Australia’s first pop-up avocado café which opened this week, will be “popping up” for a month only, hoping to delight Sydneysiders – who are welcoming this foray into the dining scene with open arms – with 22 different variations of this delicious fruit.
Forget the so-called housing “bubble”, if the opening of an avocado café is anything to go by, we may have reached peak #trending.
Or does it make sense? Now that smashed avo is representative of the economic pressures faced by millennials in Sydney thanks to Bernard Salt, it was only a matter of time before someone took the meme to new heights.
I was lucky enough to visit this hipster oasis pre-launch, taking on the role of “Head of Avo Control” (no, I’m not joking - the role was actually advertised, I applied and next stop is updating my LinkedIn).
While there, I had a banter with old mate Bernard (we’re on first name basis now; he even follows me on Instagram. #BFFL), who stopped in for a feed.
Before delving into deeper topics, he divulged to enjoying “sliced (not smashed) avocado on one slice of sourdough (not two?) with feta and tomato” daily. Yes, at home. None of this in a café seated on a milk crate business we millennials are now famous for.